This Women’s Day Master Foundation Teams Up with Connected Pakistan to Empower Women

This Women’s Day Master Foundation Teams Up with Connected Pakistan to Empower Women

This International Women's Day, Master Foundation has partnered with Connected Pakistan and is now a part of their "She Can" Initiative. This collaboration aims to empower up to 5000 women in Pakistan through Digital Literacy training courses. Together, we'll team up to motivate women to become financially independent and simultaneously contribute to the nation's economy.

We aim to help women realize their full potential by equipping them with the knowledge and resources they need to participate fully in the digital economy and by offering them assistance in doing so. It will also contribute to expanding the technology industry throughout the nation. Women make up half of Pakistan's population, but they make up less than one percent of the technology industry; hence, this program is essential for achieving gender parity in the technology sector.

The following are the goals of the initiative:

  • To create a gender-balanced workforce in the technology sector.
  • To connect trained women with remote work opportunities in the technology sector.
  • To reduce the gender gap in the technology industry, leading to a more diverse and inclusive workforce.
  • To train 5,000 women in digital literacy skills.

The MOU was signed on 2nd March 2023 by Ms. Maham Fatima (Sr. Manager Brand Excellence & Strategy) and Mr. Syed Arsalan (CEO & Founder Connected Pakistan).

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